Content Creation
I craft product content that actually works — not just content that fills a page!
From A+ visuals that stop the scroll to SEO-optimised titles and descriptions that rank and convert, I build the full content layer that makes a product visible, desirable, and easy to buy. On platforms like Amazon, where every word and pixel competes for attention, I know how to structure storytelling that speaks to both the algorithm and the human on the other side of the screen.
#Figma #Canva #AI Tools #Trello #Notion #Jira
Brand Page & UX Design
I design the spaces where brands live online — and make sure they don’t just exist, they perform!
From Amazon Brand Stores to marketplace brand pages and e-commerce UX flows, I build digital experiences that turn browsers into buyers. I’ve taken storefronts from generic catalog pages to conversion-first ecosystems, restructuring navigation, visual identity, and product storytelling from the ground up.
#Amazon Vendor Central #Marketplace Seller Panels #CMS #Wordpress #Hybris #Omnitron
Social Media & Campaign Asset Management
Great campaigns don’t just look good — they land at the right moment, on the right channel, with the right message.
I plan and manage the full lifecycle of campaign assets, from editorial calendars to multi-channel content coordination, ensuring every visual and copy piece stays aligned with the brand narrative and campaign objectives. I’ve worked across global brands adapting campaign communication for local markets without losing the core story.
#Canva #Capcut #MetaAds #Mailchimp #Sendinblue (now Brevo) #Trello #Notion #Clickup
Trend Analysis & Product Insights
I turn signals into strategy!
By combining search behaviour, marketplace data, and customer sentiment, I spot what’s emerging before it peaks — and translate those insights into product narratives that feel timely and commercially sharp. I don’t just track trends, I connect them to real assortment and communication decisions that move the business forward.
#Google Analytics #Google Trends #AI Insight Tools #SEMRush #Ahrefs
Digital Shelf Management
Your products might be great — but if they’re invisible on the shelf, it doesn’t matter.
I manage the full digital shelf presence across marketplaces — tracking Buybox performance, MAP violations, price fluctuations, and competitor activity alongside content quality. I build dashboards that connect commercial data with brand compliance, close the gaps between master data and live listings, and run AI-supported feedback loops that keep everything improving. A shelf that doesn’t just look right — it sells.
#AI Insight Tools #Salsify #PIM System #Digital Asset Management System # #Data Crawling #PowerBI
I always ask myself if I’ve learned something new to consider a day well-lived.
That’s why I enjoy writing about different topics and learning as I go!